Effective Date: 07-09-2026
Version: [1]
This Cookie Policy (“Policy”) explains how Shakthi Healthy Fresh Meats Private Limited, doing business under the brand name “My Chicken and More” (“Company”, “MCM”, “we”, “us” or “our”), uses cookies and website technologies on https://www.mychickenandmore.com/ (“Website”).
This Website is primarily an informational website used to provide information about MCM, its business, products, store locations, contact details, and enquiry/callback options.
This Policy should be read together with our Privacy Policy and Terms of Service. In case of any conflict between this Cookie Policy and the Privacy Policy in relation to personal data processing, the Privacy Policy shall prevail to the extent of such conflict.
1.What are cookies and similar technologies?
Cookies are small text files placed on a user’s browser, device, computer, mobile phone, tablet, or similar device when visiting a website.
For the purpose of this Policy, “cookies” also includes similar technologies such as pixels, tags, scripts, local storage, session storage, device identifiers, server logs, analytics tools, and other website technologies that may collect or process technical information.
Some cookies or similar technologies may identify or relate to a device, browser, user session, preference, or online interaction. Where such information identifies or can reasonably be linked to an individual, it will be handled in accordance with our Privacy Policy and applicable law.
For the purpose of this Policy, cookies and similar technologies are classified as essential cookies and non-essential cookies..
Essential cookies, also called strictly necessary cookies, are cookies or technical mechanisms that are required to operate, secure, maintain, or provide the Website or a Website feature requested by the user. These may include cookies or mechanisms required for page loading, hosting, SSL/HTTPS security, server/session management, form submission, spam or misuse prevention, debugging, error logs, and Website security. Essential cookies are required for the Website to function properly and do not require prior consent where they are necessary to provide the Website or requested feature.
Non-essential cookies are cookies or similar technologies that are not strictly required for the basic operation, security, or functioning of the Website. These may include analytics cookies, advertising cookies, marketing pixels, personalisation cookies, retargeting cookies, heatmaps, screen recording tools, session replay tools, or behavioural tracking technologies. Non-essential cookies will be used only after providing appropriate notice and obtaining user consent where required under applicable law.
2.Current use of cookies and website technologies
Based on the current Website setup, we may use limited website technologies for the following purposes:
A. to operate and maintain the Website;
B. to enable basic Website functionality, page loading, security, and performance;
C. to provide contact, enquiry, request callback, WhatsApp redirect, call, and store locator features;
D. to understand Website usage in an aggregated manner through Google Analytics;
E. to understand general Website traffic, visitor count, device type, browser type, pages visited, referral source, date/time of visit, and similar usage patterns;
F. to receive and respond to enquiries submitted through the Website;
G. to maintain security, debugging, technical support, audit, and compliance records; and
H. to improve Website content, performance, and user experience.
3.Technologies currently used on the Website
3.1 Strictly necessary and technical technologies
The Website may use basic technical mechanisms required for Website operation, page loading, hosting, SSL/HTTPS security, form submission, maintenance, backup, debugging, and protection against misuse. These technologies are used for basic Website operation and security. They are not used for advertising, behavioural profiling, screen recording, heatmaps, or retargeting.
3.2 Google Analytics
We may also use Google Analytics to understand Website usage in an aggregated manner. Google Analytics may help us understand general information such as: a. number of Website visitors; b. pages viewed; c. device type; d. browser type; e. referral source; f. approximate location and region;g. date/time of access; and h. general traffic and Website usage trends.
We do not use Google Analytics to directly identify individual users by their name or identity. Google Analytics information is used for aggregated reporting and Website improvement.
Google Analytics may use cookies or analytics identifiers to collect aggregated Website usage information, depending on the Website implementation and Google Analytics configuration. These cookies or identifiers may help generate reports on visitor count, pages viewed, device type, browser type, referral source, approximate region, date and time of access, and general traffic trends. The exact cookie names, duration, and configuration may vary depending on the Google Analytics settings implemented on the Website.
3.3 Google Search Console
Google Search Console may be used for technical SEO, indexing, search visibility, sitemap submission, search performance, and Website health monitoring. Google Search Console is used for Website performance and search-related monitoring and is not used by us for behavioural advertising or user profiling.
3.4 Contact form / Request callback form
The Website may allow users to submit contact, enquiry, or request callback details. The information collected through the form may include:
a. name;
b. mobile number;
c. email address;
d. address; and
e. other details submitted by the user.
When a form is submitted, technical details such as IP address, device details, browser details, and submission time may also be collected for security, verification, support, audit, and troubleshooting purposes.
Form submissions may be received through email, CRM, WhatsApp, or related communication channels. The Website service provider may receive notification of such requests and may escalate the same to the Company for callback or response. Once the callback or required action is completed, the service provider is expected to delete or remove such data where it is no longer required.
3.5 WhatsApp, call buttons, store locator and social links
The Website may include WhatsApp links, call buttons, Instagram links, map/store locator features, and redirection features. When users click such links, they may be redirected to third-party platforms or applications. Such third-party platforms may process information in accordance with their own privacy policies, cookie policies, and platform terms.
We do not control independent third-party platforms once the user leaves our Website or interacts directly with such third-party services.
3.6 Manual store locator / map feature
The Website may include a store locator or manual map/location feature to help users identify MCM store locations. Where the Website provides a “nearby store” or location-based feature, the Website may request permission to access the user’s device/browser location solely for identifying nearby MCM stores or showing relevant store/location information. Such location access will be based on the user’s voluntary device/browser permission or consent. Users may allow, deny, or withdraw location access through their device or browser settings.
If location permission is denied, users may continue to use the manual store locator or search/select store locations manually. We will not use device/browser location access for advertising, behavioural profiling, retargeting, screen recording, heatmaps, or user tracking. Location information, if collected for this feature, will be used only for the store locator purpose and will not be retained longer than necessary for such purpose, unless retention is required under applicable law. Based on the current technical confirmation, the Website does not use Google Maps integration for this feature. If Google Maps or any other third-party map service is introduced in the future, this Policy may be updated accordingly.
4.Cookie consent
The Website uses strictly necessary cookies and technical mechanisms that are required for the Website to operate properly. Strictly necessary cookies include cookies required for basic page loading, secure browsing, server/session management, form submission, spam or misuse prevention, and maintaining the security and availability of the Website.
For the purpose of this Policy, technical mechanisms include hosting/server logs, SSL/HTTPS security, website scripts required for page loading, form submission functionality, backup, maintenance, debugging tools, error logs, and security tools used to protect the Website from misuse, spam, bots, unauthorised access, or technical failures. Strictly necessary cookies and technical mechanisms are required for the Website to function and do not require prior consent where they are necessary to provide the Website or a feature requested by the user.
The Website uses Google Analytics cookies for aggregated Website analytics, including visitor count, pages viewed, device type, browser type, referral source, approximate region, date and time of access, and general traffic trends. Google Analytics cookies are nonessential cookies. Google Analytics cookies and any other non-essential cookies will be activated only after the user provides consent through the cookie banner or cookie settings panel, where such consent is required under applicable law.
The cookie banner or cookie settings panel will provide users with clear options to accept non-essential cookies, reject non-essential cookies, or manage cookie preferences. Consent for non-essential cookies must be freely given, specific, informed, unambiguous, and based on clear affirmative action.
5.Managing cookies
Users may manage or block cookies through their browser settings. Most browsers allow users to delete existing cookies, block future cookies, or receive alerts before cookies are placed. Where a cookie settings panel or consent management option is made available on the Website, users may use such option to manage their cookie preferences. Please note that disabling certain cookies or technical technologies may affect Website functionality, security, performance, or availability of certain features
6.Personal data collected through cookies and similar technologies
Depending on the Website feature used, cookies and similar technologies may collect or process the following information:
a. IP address;
b. browser type and version;
c. device type;
d. operating system;
e. pages visited;
f. date and time of access;
g. referral source;
h. general location or region;
i. Google Analytics identifiers or similar analytics identifiers, where applicable;
j. form submission time;
k. technical logs and error logs; and
l. contact/request callback details submitted by the user.
We do not collect precise GPS location through cookies unless specifically disclosed and consented to where required. We do not knowingly use cookie-based technologies to directly identify individual users for behavioural advertising, retargeting, heatmaps, screen recording, or user session replay.
7.Legal basis for using cookies and similar technologies
Depending on the nature of the technology and applicable law, we may rely on the following legal bases:
a. Service necessity: for Website operation, hosting, security, page loading, form submission, technical maintenance, and features requested by the user;
b. Consent: for non-essential cookies or similar technologies, including analytics cookies, where consent is required under applicable law;
c. Legal obligation: for compliance, audit, security, fraud prevention, regulatory, legal, or dispute resolution purposes; and
d. Business and service purposes: for maintaining, improving, securing, and supporting the Website and responding to user enquiries. For users in jurisdictions where consent is mandatory for storing or accessing non-essential cookies on a device, consent will be the primary basis for such non-essential cookies.
8.DPDP Act compliance
For users in India, we process digital personal data collected through the Website in accordance with the Digital Personal Data Protection Act, 2023 and applicable rules. Where consent is the basis of processing, the consent request will be presented in clear and plain language and will identify the purpose of processing.
Where cookies or similar technologies involve personal data processing based on consent, we will provide appropriate notice, specify the purpose of processing, collect consent through clear affirmative action where required, allow withdrawal of consent, and enable users to exercise applicable Data Principal rights through the process stated in our Privacy Policy.
If consent is withdrawn, we will cease and cause our processors to cease the relevant consent-based processing within a reasonable time and as per applicable law, unless continued processing is required or authorised by law.
9.International users
If the General Data Protection Regulation, ePrivacy rules, or any similar privacy law applies to your use of the Website, we will use non-essential cookies only where we have obtained valid consent or where another lawful basis is available under applicable law. Mere accessibility of the Website from another country may not by itself mean that foreign privacy law applies**, or that access to the Website by an international user guarantees access to MCM’s products, stores, callback support, delivery, or other services, unless MCM operates within those locations**, but we may apply higher consent standards where operationally practical.
Users may have rights to access, correction, deletion, restriction, objection, withdrawal of consent, and complaint before the relevant data protection authority, subject to applicable law.
10.Third-party service providers
We may use third-party service providers and tools for Website development, hosting, SSL/security, maintenance, Google Analytics, Google Search Console, CRM/email/WhatsApp communication, and similar Website-related purposes.
Such third-party providers may receive or process Website-related information only for authorised purposes. Where such third parties process personal data on our behalf, we will take commercially reasonable steps to ensure appropriate contractual, confidentiality, data protection, security, purpose-limitation, and onward-transfer restrictions are in place, as per industry standards.
Where a third-party platform or service provider processes Website-related information for its own purposes and independently determines the purpose and means of such processing, it may act as a separate Data Fiduciary, controller, or similar responsible entity under applicable law. Such independent processing will be governed by that third party’s own privacy policy, cookie policy, and terms, and users are advised to review the same before interacting with such third-party platform or service. We do not sell personal data collected through cookies or Website technologies to third parties for their independent marketing purposes.
Where we share aggregated, de-identified, or pseudonymised Website-related information with analytics or advertising partners, if any, we will take commercially reasonable contractual and technical steps to restrict such partners from re-identifying users or using such information for unauthorised independent marketing purposes, where such restriction is technically and contractually feasible.
11.Retention
Cookies, analytics records, form submission details, server logs, and similar Website-related records may be retained only for as long as reasonably necessary for the purpose for which they were collected. Retention may depend on the type of data and the relevant tool or provider configuration.
a. Technical logs may be retained for security, debugging, maintenance, audit, and compliance purposes.
b. Google Analytics data may be retained based on Google Analytics configuration and applicable settings.
c. Contact/request callback form data may be retained only for the period necessary to respond to the user’s request, complete callback coordination, maintain business records, or comply with legal, audit, dispute, or regulatory requirements.
d. Consent records, if applicable, may be retained for a reasonable compliance period after the last consent action or withdrawal, unless a longer period is required for legal, regulatory, audit, or dispute purposes.
Where third-party technologies are used, the retention period may also depend on the third party’s configuration and policy. We will provide available information through the cookie settings panel, cookie table, Privacy Policy, or other appropriate notice where technically feasible.
12.Children’s privacy
Our Website is not intended for use by persons below eighteen (18) years of age without the involvement and consent of a parent or lawful guardian. We do not knowingly use cookies or similar technologies to profile, behaviourally track, advertise to, or target children.
If we become aware that personal data of a child has been collected through cookies or similar technologies without legally valid consent, we may delete such data, restrict processing, or take other steps required under applicable law.
13.Changes to this Policy
We may update this Policy from time to time to reflect changes in law, Website functionality, technology, third-party tools, business practices, or compliance requirements.
If we introduce advertising pixels, behavioural tracking, heatmaps, screen recording, session replay, retargeting, remarketing, chatbot tracking, or similar non-essential technologies in the future, we will update this Policy and obtain consent where required under applicable law.
14.Contact and grievance details
For any questions, concerns, withdrawal requests, or complaints relating to cookies, Website technologies, or personal data collected through the Website, you may contact:
Shakthi Healthy Fresh Meats Private Limited
Registered Office: 161/C, 5th Main Road, Industrial Suburb 2nd Stage, Yeshwanthpur, Bengaluru, Karnataka – 560058
Grievance Officer: Mohammed Aamid
Designation: Grievance Officer
Email: aamid@mychickenandmore.com
Contact Number: 7349752386
Working Hours: Monday – Friday, 10:00 AM to 7:00 PM